INNOVATION IS
IN OUR DNA

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ONE INTEGRATED PLATFORM. TOTAL TV EFFECTIVENESS

Analytics

Total TV advertising content data, fused with OzTAM viewing audiences, to realise real-time insights and intelligence.

Attribution

Real-time TV impression-level exposure and consumer behaviour measurement, that closes the loop on TV advertising outcomes

Activation

Extend and amplify the value of TV advertising through in-the-moment programmatic VOD, Display, Search & Social.

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Analytics

THE NEW STANDARD IN TV INSIGHTS

First-party advertising content data, fused with “gold standard” industry audience information, to realize real-time insights and intelligence

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Attribution

CLOSE THE LOOP ON CAUSE AND EFFECT

Real-time TV impression-level exposure and consumer behaviour measurement that closes the loop on TV advertising outcomes.

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Activation

EXTENDING AND AMPLIFYING TV ADVERTISING

Extending and amplifying the value of each TV advertising spot through real-time search, social and programmatic media.

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